What university gyms need to attract Gen Z
Gen Z, now the largest generation according to Les Mills’ ‘What do Gen Z want from a gym?’ report, have unique expectations when it comes to fitness. Unlike previous generations, they don’t want to stick to just one type of workout – they want variety, flexibility and a fun environment that keeps them coming back. According to Les Mills, 34% of Gen Z students prefer a wide range of equipment, with 31% love having different ways to workout. So, what are the key expectations clubs must meet if they want to win their business? Wide range of equipment – Gen Z wants plenty of options when it comes to equipment, this includes not just the basics like weights and cardio machines, but also specialised gear for functional fitness, such as kettlebells, resistance bands, and battle ropes. This variety lets members personalise their workouts. Different ways to work out – Having diverse workout options keeps things fresh. Group classes are a big draw for this generation, whether it’s high-intensity interval training (HIIT), yoga, or even dance. Rotating class schedules allow them to try new workouts and stay engaged. How Cheltenham Ladies’ College sets the standard Cheltenham Ladies’ College recently revamped its gym, keeping Gen Z’s needs in mind. They added a variety of equipment, from functional fitness zones to strength areas, their gym now offers diverse classes, along with social spaces and stretching zones for recovery. By focusing on variety, flexibility, and a welcoming atmosphere, Cheltenham Ladies’ College has created a model fitness space that aligns perfectly with Gen Z’s needs – setting a strong example for other university gyms to follow. https://www.youtube.com/watch?v=t9MnswAzyy4 I have a question 🙋 Whatever your question, our dedicated team is here to assist you. Get in touch with our Human Performance team for more information on any of our facilities. Contact us
How is the Containerised Shelter Solution benefitting the Uniform Protective Services students at West Nottinghamshire College?
West Nottinghamshire College has taken a significant step towards preparing its students for future careers in Uniform Protective Services, such as the Armed Forces and police, by transforming an unused tennis court into a state-of-the-art, multi-functional outdoor gym.
Enhancing soldier readiness with the BeaverDome
The British Army has always been at the forefront of innovation and development when it comes to enhancing the physical training and overall readiness of its soldiers. The latest addition to their arsenal is the BeaverFit BeaverDome, a state-of-the-art facility designed to revolutionise the training experience. The BeaverDome, coupled with the bespoke outdoor training rig, offers a diverse range of training options with the fully customisable interior. Utilising a range of equipment from BeaverFit Beast Racks, pull-up bars, sleds, climbing ropes, and a custom track, the soldiers can engage in a variety of challenging exercises that target strength, agility, endurance. This versatility ensures that soldiers can adapt to the physical demands of real-world scenarios effectively. The BeaverDome and outdoor training rig have been meticulously designed to provide soldiers with the means to engage in rigorous physical training, offering a wide range of challenging exercises and functional training equipment that target various aspects of fitness, ultimately leading to improved overall physical preparedness and enhanced combat effectiveness for our troops. With the ability to incorporate cardio-intensive activities such as running, circuit training, and interval training into their workout routine, the soldiers develop greater stamina, allowing them to sustain physical exertion for longer periods, which is vital in combat situations that require prolonged effort and resilience. However, strengthening the major muscle groups not only improves physical performance but also reduces the risk of injuries during demanding tasks in the field. Recovery and rehabilitation are of paramount importance within the military, as they play a crucial role in maintaining health, well-being, and operational readiness. The physical demands and high-stress environments that soldiers often face can result in injuries, fatigue, and mental strain. According to the Ministry of Defence’s annual health and safety report, as much as “61% of injuries occur in the troops’ training”, and if a serious enough injury, you may not be able to effectively serve during your contract, the military may choose to medically separate you instead. The BeaverDome’s modular and customisable design offers a unique advantage by allowing for the integration of recovery and rehabilitation rooms within its facilities. The BeaverDome and outdoor training rig go beyond conventional fitness facilities, offering soldiers the opportunity to engage in rigorous physical training. The combination of challenging exercises and functional equipment contributes to improvements in strength, endurance, flexibility, and overall fitness levels. By utilising these facilities regularly, soldiers can optimise their physical preparedness, ensuring they are ready to face the demanding and dynamic nature of their duties, ultimately enhancing their combat effectiveness. Follow us on Instagram at @beaverfituk to stay up-to-date with our Dam Strong news.
How Malvern College is elevating athlete development with the Shred Shed
Malvern College, well-known for its commitment to performance and athlete development, has recently unveiled their brand-new outdoor training solution – the Shred Shed. The facility is set to redefine the training landscape for all their school and college teams, as well as regional semi-professional and professional teams. Recognising the importance of fostering relationships with regional teams, the Shred Shed is positioned as a hub for collaborative training initiatives. Not only benefiting Malvern College athletes, but also establishing the institution as a vital player in the broader sports community. Offering specialised training programmes: One size does not fit all when it comes to athletic training. Recognising this, the Shred Shed offers specialised training programmes tailored to the unique needs and goals of athletes at every level. Whether it’s precision and accuracy for netball players, or strength and conditioning routines for rugby players, these unique sessions provide targeted support to help athletes excel in their respective sports. Injury prevention and rehabilitation: Athletic development is hindered by injuries, which is why the Shred Shed places a strong emphasis on injury prevention and rehabilitation. Through tailored programmes, athletes learn proper warm-up techniques, mobility exercises, and strength building routines designed to lessen the risk of common sports-related injuries. Strength and conditioning coaching: All of the college’s pupils benefit from their team of specialist coaches, offering a balance of support and challenge to develop the athletic potential of every student. With the Shred Shed, the college is able to offer on-campus strength and conditioning sessions, to further enhance their training and development. “The Shred Shed has been really useful for our talented athlete programme. It’s allowed us to use the space for their specific strength and conditioning sessions to help them on their pathway into professional sports sides.” – Joe Crichard, Malvern College, Strength and Conditioning Coach Interested in enhancing your on-campus sports facilities? Email [email protected] to chat to our Sales team, or visit the Shred Shed webpage here for more information. Follow us on Instagram at @beaverfituk to stay up-to-date with our Dam Strong news.
BeaverFit awarded Scottish Police tender, in support of the CopStrong programme
Police Scotland’s commitment to operational fitness and injury prevention led to the development of the CopStrong programme – with the aim to enhance the officers fitness levels, reduce the risk of injury, and improve their performance on duty. However, the existing fitness facility was lacking the space and equipment required for effective group training and strength and conditioning sessions. “CopStrong is the Police Scotland functional strength and conditioning programme. It is designed to be used by officers and staff to obtain and maintain operational fitness in order to reduce the chance of injury and improve work performance.” – CopStrong Strength and Conditioning Programme Realising the limitations of their current set-up, Police Scotland took proactive measures to maximise their fitness space. Understanding the critical importance of their officer’s fitness and mental health, they awarded the tender to BeaverFit. BeaverFit designed, delivered and installed the 20ft Performance Locker, complete with modular, integrated internal storage, and external rigging, compatible with all BeaverFit attachments to amplify group training sessions. By expanding and reconfiguring their fitness space with the 20ft Performance Locker, they increased the functional area, allowing for broader group training opportunities. BeaverFit partnered with Physical Company, who supplied a full 360 solution to support the CopStrong programme effectively. Not only providing a designated fitness area that utilises an unused space, but that also incorporates training accessories and equipment with the goal of accelerating their learning curve in operational fitness. The optimisation of space and specialised equipment not only addressed the immediate requirements of the CopStrong programme but also laid the groundwork for a sustainable and evolving fitness infrastructure. By prioritising operational fitness and creating an environment conducive to comprehensive training, Police Scotland has significantly contributed to the health, safety, and effectiveness of their officers on duty. To enhance your fitness operations, email [email protected] to request our full Human Performance brochure. Follow us on Instagram at @beaverfituk to stay up-to-date with our Dam Strong news.
3 ways to utilise unused space in your gym
Here at BeaverFit, we understand the importance of utilising your fitness facility to its fullest potential. However, that isn’t always possible given the limited floor space or inconvenient room layout.
Where strength meets legacy: Introducing the Bridge Rig
In the ever-evolving landscape of functional training solutions, BeaverFit proudly unveils its latest innovation, The Bridge Rig. With a rich legacy rooted in steel bridge building since 1947, BeaverFit has seamlessly transitioned this expertise into the world of fitness training, establishing itself as a global leader in the production of top-notch training equipment. The Bridge Rig pays homage to BeaverFit’s roots in steel bridge building while symbolising the strength that this product brings to the fitness world. Just as bridges connect people and places, The Bridge Rig bridges the gap between traditional training and modern innovation, resulting in a piece of equipment that stands tall with a profound sense of heritage. A Legacy of Endurance Our journey began with a personal passion for endurance-based fitness training. Over the years, the company’s commitment to pushing boundaries and striving for excellence has resulted in a remarkable transformation, paving the way for revolutionary fitness products like The Bridge Rig. This new addition to our range is a commitment to providing athletes and fitness enthusiasts with cutting-edge tools to reach their peak performance. The Bridge Rig: Revolutionising Functional Training Designed with a focus on space efficiency, The Bridge Rig is poised to redefine the functional training experience. This fully customisable rig offers a myriad of workout stations, allowing multiple users to engage simultaneously, making it an ideal choice for group training sessions. Emphasising inclusivity and community spirit, The Bridge Rig fosters a supportive environment for users to motivate and challenge each other, elevating the overall training experience to new heights. Unparalleled Functionality The integration of modular storage provides a two-fold benefit for fitness enthusiasts and facility owners alike. It maximises the utilisation of previously unused space, ensuring that no inch goes to waste. Say goodbye to cluttered workout areas! By freeing up valuable floor space, The Bridge Rig creates an expansive and well-organised training environment that breathes new life into a fitness facility. As we embrace the future of training, BeaverFit’s Bridge Rig stands at the forefront of a new era in functional fitness. Its combination of robust construction, space efficiency, and group training capabilities make it an indispensable asset. “Launching The Bridge Rig is like bringing our steel bridge-building heritage to the fitness playground. Just as bridges unite people and places, the Bridge Rig unites tradition with modern fitness, standing proud with the roots firmly grounded in our history.” – Tom Beaver, Managing Director and Founder of BeaverFit UK Looking for a custom solution? Email our Commercial Sales Manager [email protected], or call the office on +44 (0) 1694 751 265 to chat to one of our team.
What are the environmental benefits of modular infrastructure over conventional construction techniques?
According to research conducted by University of Cambridge and Edinburgh Napier University academics, modular construction emits 45% less carbon than traditional methods because units are completed off-site in a controlled assembly line environment and taken to site in one delivery. It means that modular buildings require fewer carbon-intensive products like concrete and steel, and less transport for on-site workers and material deliveries. BeaverFit, industry leaders in the design and manufacture of modular outdoor fitness facilities, pledged to ensure that up to 96% of their modular builds are made entirely of recycled materials and renewable energy. Starting with the fully self-sufficient Strength and Conditioning Shelter at Bulford Barracks military base, this was a step into the future for the Field Army. BeaverFit partnered with ZeroAlpha Solutions to offer solar panels for the shelter, making this solution the first ever fully-sustainable fitness facility owned by the Armed Forces. “This is a genuine modern facility, built to provide the troops with what they need to ensure their physical health and wellbeing, both in terms of what we do in the barracks and around the world. This is a real opportunity and a great asset to the British Army.” – Major General Neil Thorpe The outdoor fitness set-up for the University of Edinburgh is highly sustainable in their use of custom-branded ISO containers. The University has maximised their offering to their students by utilising their otherwise unused space. Installed on the 100m sprint track between Peffermill’s two international water-based hockey pitches, the Peffermill Outdoor Gym offers multiple functional fitness stations and an array of premium equipment. “Our exciting new Outdoor Gym provision at Peffermill serves as a beacon for innovation in sports conditioning, but also what can be achieved through the power of partnership. University of Sport and Exercise is thrilled to join forces with market leaders PLAE and Beaverfit in making this hugely exciting gym venture come alive – our Peffermill users will love it.” – Jim Aitken MBE, Director of Sport + Exercise, University of Edinburgh BeaverFit has a subsidiary firm called BeaverFit Special Operations Equipment that provides law enforcement and the MOD with modular, containerised, and deployable tactical training facilities. Offering a range of ISO and Modular Armouries from low-security storage to Government MFES approved and blast resistant. These portable solutions offer the highest level of protection in an easily relocatable and deployable system. Manufactured out of an ISO shipping container, our easily relocatable storage container solutions limit the construction costs and reduce the need for anchors or groundwork due to their semi-permanent location. As a part of our Corporate Social Responsibility (CSR) strategy, BeaverFit creates modular infrastructures that can be relocated, repurposed and reused multiple times, enabling us to supply some of the most ecological facilities that support climate control and lower our environmental impact. Our modular solutions are more environmentally friendly than conventional construction techniques due to the limited construction costs and the ability to reduce the need for anchors or groundworks, this means that less off-site work is needed, reducing travel and air pollution. Email [email protected] to hear more about our carbon neutral and sustainable future, or give us a call on 01694 751 265. Follow us on Instagram at @beaverfituk to stay up-to-date with our Dam Strong news.
Don’t Suffer in Silence – BeaverFit supports Glenn Osinski OBE and Michael Coates in their Sled Marathon for Suicide Awareness
‘Strength is hidden amongst the long silence of the suffering heart’ 1 in 6 people report experiencing mental health problems. From anxiety and depression, through to PTSD – mental health can effect anyone, at any time and any age. BeaverFit Business Development Manager and Ex Warrant Officer Glenn Osinski, took part in a gruelling 26.2 mile Sled Marathon at Manor Gym, partnered with Michael Coates. Throughout this challenge, Glenn and Michael remained in complete silence, whilst pushing and pulling a 75KG BeaverFit Sled. The two completed the challenge in 20hrs 26mins, pushing through their thoughts and demonstrating both physical and mental strength, something of which many struggle with on a daily basis. ’This activity was important to both Michael and I. It was to symbolise a day in the life of someone close to suicide. We wanted to suffer in silence and raise money and awareness so that others didn’t have to’ said Glenn. ‘We kept each other going throughout. There’s a well known quote…”The body can stand almost anything, but it’s the mind you have to convince” Sharing that hardship together was incredible, but those suffering in silence don’t have that someone to rely on. We did it for them. A message from our Co-founder ‘As a symbolisation of the struggles and hardships faced everyday by people, BeaverFit are following this activity with a reflection on how powerful and sometimes detrimental it can be to remain in your own thoughts.’ Tom Beaver. BeaverFit endeavour to hold and maintain a positive working environment, with exercises such as monthly marathons and social activities outside of work, to ensure we are all having that opportunity to ‘talk to someone’. It’s okay not to be DAM STRONG. if you are struggling, or you know someone that may need help – reach out to some of the helplines below. Samaritans. To talk about anything that is upsetting you, you can contact Samaritans 24 hours a day, 365 days a year. You can call 116 123 (free from any phone), email [email protected] or visit some branches in person. You can also call the Samaritans Welsh Language Line on 0808 164 0123 (7pm–11pm every day). SANEline. If you’re experiencing a mental health problem or supporting someone else, you can call SANEline on 0300 304 7000 (4.30pm–10.30pm every day). National Suicide Prevention Helpline UK. Offers a supportive listening service to anyone with thoughts of suicide. You can call the National Suicide Prevention Helpline UK on 0800 689 5652 (open 24/7). Campaign Against Living Miserably (CALM). You can call the CALM on 0800 58 58 58 (5pm–midnight every day) if you are struggling and need to talk. Or if you prefer not to speak on the phone, you could try the CALM webchat service.
Do The Impossible – BeaverFit supports ex-para in his Sahara marathon mission
BeaverFit sponsored and supported an ex-Para’s mission to run the 250km Moroccan Marathon des Sables, in an endeavour to raise money for SUPPORT OUR PARAS and mental health awareness. BeaverFits strong relationship with the military, encourages us to support veterans in a variety of ways. From our dominant charity REORG, to our friends struggling to adapt to a civilian lifestyle – we aspire to give back to those who served. Jonny Mortimer Hendry, now at DEA Aviation, served within the British Army Parachute Regiment for seven years including tours in Afghanistan. On his return he battled mental health issues including post traumatic stress disorder (PTSD) and was keen to raise awareness of growing mental health issues particularly during the pandemic. The 250km Marathon des Sables takes place from 25 March to 4th April 2022 in the Moroccan Sahara desert and is one of the toughest foot races in the world. You have to carry all your kit and equipment and the only resupply you have is water. Jonny decided to set a world record attempt of being the first person to complete the marathon whilst wearing 10kg of body armour. Jonny Mortimer Hendry comments: “When you go to war you wear body armour to protect you against bombs and bullets, but nothing protects your mind. I am running the Marathon des Sables to make a very clear visual statement about soldiers’ and veterans’ mental health and to encourage others to seek help to overcome their battles.“ “Whilst serving in the Parachute regiment I was involved in incidents that I struggled to process on my return and with the help of Support Our Paras I was able to find therapy and get my life back on track.” Tom Beaver: “At BeaverFit, we pride ourselves in the likeminded initiative to support our vets, Johnny is a good friend and a determined individual. We are extremely proud to support the mission and will continue to offer our continual efforts in all of his endeavours.” Watch the video of Jonny’s preparation for the Marathon below Jonnys Support Team Martin Hewitt, former British Army Officer, mountaineer and charity co-founder Levison Wood, a world-renowned explorer, photographer, best-selling author and documentary producer Johnny Neil, former member of the elite pathfinder platoon and owner of media company, Provideo Companies Supporting Jonny BeaverFit UK NP Aerospace Edgar Brothers Firepot SUPPORT OUR PARAS SUPPORT OUR PARAS supports Paras in The Parachute Regiment and Airborne Forces through the welfare of veterans, serving soldiers and their families and widows, and through the maintenance of its regimental efficiency, ethos, spirit and heritage. For more information about Marathon des Sables 35ème MARATHON DES SABLES – Site officiel Sponsors Direct Media Contacts Beaverfit [email protected] [email protected] NP Aerospace Media Contact [email protected] Edgar Brothers [email protected] Who Is Johnny Mortimer Hendry Aged 34, lives in Clapham, London, went to Oundle School Joined the British Army in 2008, was awarded a Scholarship to the Royal Military Academy Sandhurst, where he was commissioned into The Parachute Regiment. He also served in specialist units during his career Youngest Captain in the British Army at aged 23 Received a Mention in Despatches for Gallantry in Afghanistan Deployed to Falklands, Kenya, Oman, Mongolia, Brunei, Belize and conducted numerous Operational tours in Afghanistan Left the British Army in 2015, joined investment banking industry, set up a cyber security company, joined DEA Aviation in 2021 within the Business team Co-Founder of Support Our Afghans, an initiative to help qualified Afghan forces Pledged to raise £50,000 for Support our Paras
